The Business Communication Bootcamp
Eight focused sessions to refine how you explain your business, who you’re talking to, and how your message gets through. Leave with a complete communication strategy you can use everywhere.
Next Bootcamp Begins In...
Getting your marketing message right is hard
When you’re juggling all the different ways to talk about your business – websites, socials, networking intros, emails – it’s easy to feel scattered and unsure what’s really connecting with people.
I’ve worked in agencies, international corps, supported start-ups, and run my own businesses. I’ve seen first-hand the difference clear, consistent messaging makes – and how much time and money gets wasted when it’s missing.
That’s why, instead of cramming it into a YouTube video, I’ve put together an 8 day, workshop series focused entirely on refining your marketing communications. I guarantee you will learn at least one new thing (if not a lot) from signing up.
This workshop is for small business owners who are serious about sharpening their message. If you’re ready to stop questioning your words and start speaking confidently about what you do, then join the team!
These 8 days will change the way you approach marketing forever.
Over £700 in value
Who is this bootcamp for?
You run a small business and you’re tired of mixed messages. You’re juggling a thousand ways of talking about your business and none of it feels consistent. The website says one thing, the networking pitch says another, and the social posts don’t really connect the dots. You’re not sure if people truly get what you do, or why they should care.
What you'll leave with
Over £700 In Value
- A clear positioning statement that shows what you offer and why it matters
- Defined priority audiences so you know who you’re speaking to first
- A core message with proof points that back it up
- A mapped customer journey so you understand how people move closer to a “yes”
- A realistic plan for how you’ll communicate with the time and tools you have
- Simple ways to tell if people are understanding and responding
- A 90‑day action plan to put it all into practice
- Peer feedback, group support and facilitator guidance throughout
Book your place (or book for you and a friend!)
How it works
Each day runs 2 hours, break, 2 hours.
Morning: frameworks, psychology, real examples to spark your thinking.
Afternoon: we’ll work as a group to apply it, refine it, and get you to a clear answer.
Between sessions you’ll have two weeks to test ideas in the real world. We stay connected on WhatsApp for quick questions and accountability. If you hit a snag, you can book a 1:1 with me at £55/hour (optional, limited slots)
The 8 Sessions
1. Kick‑off: Your starting point
A baseline check-in: how you currently introduce your business, what feels messy, what you want to get out of the bootcamp.
2. Positioning & value: Claim your space
What you actually offer, what makes it different, and why someone would choose you. This is the foundation that stops your message sounding like everyone else’s.
3. Target clients: Who you’re speaking to first
Pinpoint the audiences you want to prioritise now. This isn’t about saying “yes/no to sales”, it’s about focus: who you’ll shape your communications for, and who you won’t.
4. Core message & proof points: What you want to be known for
The essence of what you’re about, distilled into words. Plus the key proof points that back it up.
5. Customer journey: How people understand & move closer to you
How your ideal client becomes aware of you, what reassures them, and how they build trust before buying. Anchored in psychology and behaviour, not channels.
6. Realistic delivery: What you can actually commit to right now
We’ll match your core message and customer journey with the time, tools, and resources you actually have.
7. Measures & momentum: How you’ll know it’s working
Simple, practical ways to track whether your communication strategy is getting the response you want, and how to course-correct if it’s not.
8. Showcase & 90-day plan: Owning your strategy
Everyone presents their refined communication strategy back to the group. Peer recognition, confidence boost, and a 90-day plan to put it into action.

Tony Gresty
ELAN Europe Ltd
Working with Emily was a fantastic experience. She is incredibly knowledgeable on the various elements that make up marketing strategy, especially building customer and brand trust and loyalty through honest communication. Emily is forward thinking and has a very keen eye for design.

Yiasmin Freestone
Company Select Ltd

Nicola Edwards
NAE Solutions Ltd
When we started working together, I was completely stuck. I knew my work mattered and had so much to offer, but I couldn’t seem to get the words out in a way that made sense to others. What I do is deeply personal to me – and with ADHD and dyslexia in the mix, it can feel even harder to untangle everything in my mind and explain it. Emily didn’t try to reinvent or repackage me – she helped me express what was already there. She shaped the message so it could be heard, understood, and still feel completely mine – as a person, a business owner, and a human being.
Leave with answers, not more questions
format, dates & places
- Cohort Size: 8 people
-
Schedule: 8 days over 16 weeks
(two‑week gap between sessions) - Location: Hybrid or Live Online
- Time: 10:00-12:00, 12:30-14:30
What makes this different
- Hands‑on from day one. You apply ideas in the room, not just later.
- Peer learning & support system. A small group of eight, with support between sessions.
- Expert facilitation. I teach the frameworks in the morning and guide you to your answers in the afternoon.
- Built for busy owners, with two weeks between sessions to test, refine and come back sharper.
This entire bootcamp
£499
£399
per person
Bringing a fellow business owner to join your team? 😊
Knock another £50 off each!
Over £700 in value
Meet Your Marketing Expert
Hiya. I’m Emily at Gather Round Studio. I help small business owners turn swirling ideas into a simple plan and the words to match. I’ll ask the tough questions you’ve been avoiding, hold you accountable and use plenty of relatable examples so you can continue to apply expert marketing principles, no matter the application. My aim is give business owners the confidence to make informed marketing decisions, and feel confident in doing so. The goal isn’t perfection. We’ll build a working strategy that suits you and makes sense to your clients.
Optional one-to-ones with Emily between sessions
£55 per session (normally £90)
FAQs
Can I bring a fellow business owner or friend I know would benefit?
Yes – and it’s encouraged! Coming with someone you already know can make the experience even more valuable, because you’ll have a built-in ally to bounce ideas off and keep the momentum going afterwards. If you join as a pair, you’ll also save £50 each, bringing the fee down to £349 per person. Drop me an email if you want to book as a pair, or group!
Why build my strategy in a small group and not on my own?
Because multiple minds are better than one.
- You borrow objectivity. Other people can spot the simple version you can’t see yet.
- You find the words faster by saying them out loud and getting honest, kind feedback.
- You keep momentum. The group expects you back with progress, which helps you finish.
How much time outside the sessions will I need?
Can I expense this as training?
Yes, most business owners can expense this as professional development or training. You’ll receive a detailed invoice for your records.
Do I need to bring anything?
Just a notebook, your laptop if you prefer typing, and an open mind. I’ll provide frameworks, prompts, and space to work through them.
Let me know your favourite biscuit too – that’s important.
Do I need to know anything about marketing before joining?
Not at all – that’s what I’m here for. The minimum requirement is that you need to know your own business and be open to testing ideas.
I’ll walk you through the frameworks in the mornings, and in the afternoons we’ll work as a group to shape them for your business.
What if I can’t make one of the sessions?
Life happens. If you know in advance, I’ll send you the materials and prompts to work through on your own, then you can share your answers in the WhatsApp group. You’ll also have the option to book a discounted 1:1 with me (£55) to catch up properly.
Is this going to turn into a social media workshop?
No. This bootcamp is about defining your communication strategy as a whole: the message, the audience, and how people understand you.
This bootcamp will help you understand the core requirements for the marketing channels you need to use to grow your business.
Social media is just one channel.
You’ll leave knowing how to decide which channels are worth your time, and which messages to share with your audience.
What if I don’t feel confident sharing in front of the group?
Will I get a finished strategy by the end, or just notes?
A finished strategy. Every session ends with you having answered one piece of the puzzle. By the 8th session, you’ll have a complete communication strategy you can use across your business, written down and tested with the group.
What if I fall behind on the in-between work?
The programme is designed to keep everyone moving together, but you’re not left to struggle on your own. Each piece of work is broken into small, practical prompts so you can fit them into a busy week. If life gets in the way, you’ll still come along and share what you have – and the group and I will help you shape it further. The WhatsApp check-ins and optional one-to-one’s mean you’ve always got support to catch up, so you don’t lose momentum.
What if I want more help after the bootcamp?
You’ll have a complete communication strategy to work from, but if you want further support putting it into practice, you can book follow-on one to one sessions or explore my other services.
Do I need to pay upfront, or can I pay in installments?
I have more specific questions - Can I arrange a call with Emily?
Yes! Please do – I’m happy to talk you through any questions you may have. Click here to book a call.
Join the next Business Communication
Or book a call if you have any questions.